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Predict fashion trends with the help of neuroscience

Pubblicato da Redazione il

What is the bane of the fashion industry? Ask around, and one answer you’ll hear a lot will be “discounts.” No matter who fashion houses cater to, be they mass market retailers or high end department stores, discounting has always driven business, to the glee of shoppers and concern of accountants.

Clothing retailers mask them under many names. There are the end-of-season sales, festive sales, and then there are just sales to clear off inventory. But no matter how they peg it, the fact remains that while sales bring in customers, they pinch seller...

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  • By Redazione il in Fashion